Lisa Bondurant, APR

Lisa is a vice president in the agency and the director of public relations. She has 19 years of experience as a public relations practitioner. Her department manages all aspects of public relations for agency clients including planning, implementation and evaluation of comprehensive PR programs. The public relations department also provides services including news release writing and distribution, media relations, special event planning and management, promotion and publicity, crisis communication, writing and editing, publication planning and much more on a national, regional and local level.

Lisa earned the coveted “APR” accreditation from the Public Relations Society of America (PRSA). The APR accreditation is a national credentialing program that indicates an individual has passed rigorous written and oral exams concerning public relations practice, theory, history and ethics.

Lisa is involved in numerous professional and community organizations, including IABC (International Association of Business Communicators), PRSA (Public Relations Society of America), the Susan G. Komen Breast Cancer Foundation and her church. She has also been active in the American Marketing Association, the Alliance for Healthcare Strategy and Marketing and the Community Relations Council for The Centers for Youth and Families.

She has a bachelor’s degree and a master’s degree in communications. She was previously employed in marketing and public relations at Arkansas Children’s Hospital, Columbia Doctors Hospital and served as the communications director for the American Cancer Society, Arkansas Division.

Skills

  • Public relations planning, implementation and evaluation
  • Media relations
  • News conferences
  • Media events
  • Special event planning and management
  • Publicity and promotion
  • Crisis communications assessment and planning
  • Message Mapping
  • Media training
  • Special program development and implementation
  • Market research
  • Marketing plans
  • Strategic planning
  • Grant writing
  • External and internal communications
  • Writing and editing
  • Publication development
  • Volunteer coordination

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