Dan Cowling is the founder and president of The Communications Group, a Little Rock, Arkansas based marketing, advertising, and public relations firm. He holds both BA and MA degrees in Communications from the University of Arkansas where he is currently an adjunct professor and member of the J. William Fulbright Distinguished Alumni Academy.
In his 40 years of marketing experience he has worked with local, regional, national and international firms developing branding and communications programs.
In addition to his for-profit marketing experience Dan is a pioneer in social/cause related marketing helping develop outreach and education programs for issues such as; prenatal care, breast cancer awareness, immunizations, early childhood development, tobacco cessation, healthy lifestyles, Medicaid and infant hearing.
He has successfully applied the skills developed in marketing and brand development to teaching at the college level. The course which he has developed applies many of the branding techniques to student personal development and discovery.
Dan is a published business and creative writing author.
He has also developed and presented seminars on personal development and discovery through his program Imagine Life®