News

How to Celebrate National Beer Day

Yes, much like you, we are still trying to understand why #NationalBeerDay doesn’t come with a day off work. Since we’re working today, we have chosen to celebrate the next best thing, the fact that NBD is on a Friday this year. Surely, that’s the next best thing. If you’re scratching your head and asking how…

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The Communications Group Promotes Jason Brown to Public Relations Director

Dan Cowling, president of The Communications Group, a marketing, advertising and public relations firm, announced today that the company has promoted Jason Brown, APR, to Director of Public Relations. In this position, Brown will manage the agency’s public relations staff and services. Brown earned APR accreditation in public relations in 2016 from the Public Relations…

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Birmingham Industrial Parts Distributor Retains Communications Group for Industrial Marketing

The Communications Group announced today that it has been retained by Motion Industries, of Birmingham, Alabama, to produce and manage the company’s corporate marketing and supplier cooperative advertising. Motion Industries was founded in 1946 and in 1976 became a subsidiary of Genuine Parts Company (GPC). Today the distribution company has 550 locations with annual sales…

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Arkansas Behind the Badge Campaign Receives National Award

Positive Impressions won a bronze award in the 2017 Pyramid Award Competition sponsored by Promotional Products Association International (PPAI). A total of 39 Gold, Silver and Bronze winners were recognized at the PPAI Award Presentation and Reception held in January at the PPAI Expo in Las Vegas. John Festa, owner of Positive Impressions, of Little…

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Kitchen|Fields Table Tour

Our Public Relations Team created an educational food program, the Kitchen|Fields Table Tour, in 2015 for the Arkansas Soybean Promotion Board. The table tour promoted the impact of soybeans on our everyday meals by educating Arkansas consumers about soy foods and soy-fed protein such as pork, beef and chicken. Our strategy was to provide facts…

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Plumbing Manufacturer Taps Communications Group for Industrial Public Relations

The Communications Group announced today that it has been selected as the PR agency for Speakman Company, a 148-year old industrial manufacturer of showering, plumbing and emergency products. Speakman Company is headquartered in New Castle, Delaware and is known throughout North America for its iconic fashion plumbing and best-in-class emergency eyewash and safety shower products.…

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2016 Broyles Award

In 1996, David Bazzel picked up the phone and called his friend and our founding partner, Dane Cowling, to ask if he would be willing to help with a crazy idea. David known as Baz, no stranger to creating trophies these days, was talking about his first and arguably most important recognition, the Broyles Award.…

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Communications Group Adds Industrial B2B Media Director

Little Rock marketing and PR firm, The Communications Group, has hired David Fahr of South Carolina to become the agency’s Industrial Business-to-Business Media Director. ComGroup launched a national search in November as a result of growth in the company’s B2B Group. The agency’s industrial B2B marketing practice continued the growth trend with the January addition…

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