The Communications Group, a full-service marketing, PR and advertising firm in Little Rock, announced the addition of Jenn Hipp as social media and digital marketing specialist. In this role, Hipp will be responsible for creating social media content, managing social and digital media campaigns, community management and providing analytics reports.
“We are excited about expanding our digital marketing team with the experience and expertise Jenn brings to the table. She brings data-driven insight and digital tools to the agency that will have a powerful impact on client campaigns,” said Lisa Van Hook, agency principal and director of client services.
Hipp comes to The Communications Group with experience as a content strategist, SEO manager and digital media specialist at other firms around the state. Over the past five years, Hipp has served clients in the health, B2B, automotive, education, nonprofit and startup industries. She is Google AdWords certified with experience in digital paid media campaigns and search engine optimization.
Hipp, born and raised in Crossett, graduated from the University of Central Arkansas with a degree in Public Relations, where she also minored in Art.