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Social Media Marketing

Grow your social through organic techniques proven to drive real engagement

Expert Social Media Management

Maximize your social media presence and grow your business.

Social Media Marketing Strategy
In a landscape with more competition, content and networks than ever, a comprehensive strategy gives you the focus needed to meet your goals.
Content & Creative Campaigns
We customize your content plan to your marketing strategy. We'll keep up with your audiences’ demand for fast-moving, frequent, quality content that breaks through the noise.
Video, Photo, & Design
In today’s highly visual online environment it is more important than ever for your business to have a strong, cohesive visual identity to stop the scroll.
Promoted & Paid Social Management
After we fully understand your business goals and customers, we'll make an ad placement strategy recommendation that best suits your organization's needs.
Influencer Strategy & Management
We'll help scale your marketing efforts and reach the right audiences through influencer marketing.
Social Listening: Brand & Competitive
We'll monitor important topics, keywords, brands, and competitors while gaining critical knowledge to help guide your marketing strategies.
Social Media Analytics
We provide robust metrics, including detailed competitive insights, to level up your social strategy.
Community Management
Through reactive, preemptive and proactive community management, we establish an online voice that is recognizable and memorable for your audience.

Social Media Audit

Discover Your Social Media Performance Score
Learn More

Paid Social Media

Paid social is sponsored, paid advertising on social channels. A very common example are the Facebook ads you see as you scroll through your newsfeed. On Instagram, ads are very common in the feed as well as in stories. With our paid social services, we'll help you choose which social channels to advertise on, based on your target audience. We'll also help you decide the best ad placement and messaging to work with your budget.

CG May Content (9)-1

Paid Social Media Benefits

  • Reach a larger audience
  • Target ideal customers
  • Retargeting capabilites
  • Reliable analytics and reporting
  • Drive leads and conversions
  • Low cost compared to other advertising methods

Social Media Reporting

Monthly reports will be provided to keep you up to date on how your social channel performance with organic and paid efforts. We'll also provide you with quarterly and annual reports.

Organic Social Report
For Each Social Channel
  • Follower Growth
  • Impressions
  • Reach
    • Page Reach
      • By city
      • Organic vs paid
    • Posts Reach
  •  Engagement
      • Total
      • Breakdown by type (comments, shares, clicks, reactions)
      • Breakdown by day
  • Performance breakdown of each post
Paid Social Report
For Each Ad Campaign
  • Investment
  • Impressions
  • Reach
  • Clicks

Get Digital Expert Help

Optimize and Grow Your Social Media Efforts

Inquire Now

Social Media Resources

Social Media Digital Marketing Advertising Research

Digital Advertising Tools To Know

Braden Jones
Braden Jones
Public Relations Social Media

Behind the Game: 2022 Frank Broyles Award

Hannah Phillips, Public Relations & Client Services Coordinator
Hannah Phillips, Public Relations & Client Services Coordinator
Social Media Digital Marketing

Social Media’s Impact on Storytelling

Amber Austen, Administrative Assistant
Amber Austen, Administrative Assistant

Frequently Asked Questions

If you have other questions, please contact us for more information.

Does my business need to be on social media?
Social media has become an essential part of business marketing strategies. Social platforms allow you to connect with customers, increase brand awareness, and boost leads/sales. Social media is a free tool to share your message with the world, so take advantage of it! If you're unsure of what type of content to share, let's talk more.
Which social media channel is best for my business?

We're so glad you've asked, but it honestly depends on your business goals. We can help you figure out the best channels for your business after a quick consultation. Contact us to schedule a short meeting.

What's the difference between organic and paid social media?

Organic social media uses free social media tools to build and engage with an online following.

Paid social media uses advertising features on social platforms to get content in front of a specific audience.

Should I focus more on paid or organic social media?

We recommend utilizing both organic and paid social media. Using the two together will allow you to drive more conversions while sharing engaging content.

Organic social is a wonderful way to build an engaged following who cares about your products or services. Paid social is a great tool to get your brand out in front of more people.

We'll help you determine the best strategy for your brand!

Social Media Services Inquiry

 

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